Role
Creative Direction
Brand Strategy
Art Direction
Web Design

About

Kudos a startup disrupting the diaper industry, the first and only disposable diaper with a 100% cotton liner touching babies’ sensitive skin. I was responsible for crafting the brand's identity, leading its creative direction, and designing its initial website. My challenge was to visually communicate the brand's mission: creating a diaper that was both gentle on babies and kinder to the planet.

This foundational branding work supported the company through its successful pitch on Shark Tank and its eventual launch in Target stores across the country.

Full case Study coming soon.

In the mean time visit mykudos.com